edcc34aa6d
Create centralized tools/ directory with REGISTRY.md index and 29 integration guides covering analytics, SEO, CRM, payments, referral, email, ads, automation, and commerce platforms. Each guide includes API endpoints, authentication, common operations, and links to relevant skills. Updated AGENTS.md and key skills (referral-program, analytics-tracking, email-sequence, paid-ads) with tool integration references. Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
151 lines
2.5 KiB
Markdown
151 lines
2.5 KiB
Markdown
# Zapier
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Workflow automation platform connecting apps without code.
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## Capabilities
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| Integration | Available | Notes |
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|-------------|-----------|-------|
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| API | ✓ | REST API for Zaps, tasks, and webhooks |
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| MCP | ✓ | Available via Zapier MCP server |
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| CLI | - | Not available |
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| SDK | - | API and webhooks only |
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## Authentication
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- **Type**: API Key
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- **Header**: `X-API-Key: {api_key}`
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- **Get key**: Settings > API in Zapier account
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## Common Agent Operations
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### List Zaps
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```bash
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GET https://api.zapier.com/v1/zaps
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```
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### Get Zap details
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```bash
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GET https://api.zapier.com/v1/zaps/{zap_id}
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```
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### Turn Zap on/off
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```bash
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POST https://api.zapier.com/v1/zaps/{zap_id}/on
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POST https://api.zapier.com/v1/zaps/{zap_id}/off
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```
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### Get task history
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```bash
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GET https://api.zapier.com/v1/zaps/{zap_id}/tasks
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```
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### Get profile info
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```bash
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GET https://api.zapier.com/v1/profiles/me
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```
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## Webhooks (Triggers)
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### Catch Hook (receive data)
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Create a "Webhooks by Zapier" trigger to receive data:
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```bash
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POST https://hooks.zapier.com/hooks/catch/{webhook_id}/
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{
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"event": "user.created",
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"user_id": "123",
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"email": "user@example.com"
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}
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```
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### Send data to Zapier
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Most common: trigger a Zap from your app:
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```bash
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POST https://hooks.zapier.com/hooks/catch/{account_id}/{hook_id}/
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{
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"name": "John Doe",
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"email": "john@example.com",
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"plan": "pro"
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}
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```
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## Common Marketing Automations
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### Lead capture to CRM
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```
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Typeform → Zapier → HubSpot
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```
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### New customer notifications
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```
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Stripe (new customer) → Zapier → Slack
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```
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### Email sequence triggers
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```
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Form submission → Zapier → Customer.io
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```
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### Social proof automation
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```
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New review → Zapier → Twitter/Slack
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```
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### Referral tracking
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```
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New referral → Zapier → Spreadsheet + Slack
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```
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## Webhook Payload Structure
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When sending to Zapier, structure data as flat JSON:
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```json
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{
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"customer_name": "John Doe",
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"customer_email": "john@example.com",
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"plan_name": "Pro",
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"plan_price": 99,
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"signup_date": "2024-01-15"
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}
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```
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## Key Concepts
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- **Zap** - Automated workflow
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- **Trigger** - Event that starts a Zap
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- **Action** - Task performed by Zap
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- **Task** - Single action execution
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- **Filter** - Conditional logic
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- **Path** - Branching logic
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## When to Use
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- Connecting marketing tools without code
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- Automating lead routing
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- Syncing data between platforms
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- Triggering notifications
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- Building marketing workflows
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## Rate Limits
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- 100 requests per minute
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- Task limits by plan tier
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## Relevant Skills
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- email-sequence
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- analytics-tracking
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- referral-program
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