edcc34aa6d
Create centralized tools/ directory with REGISTRY.md index and 29 integration guides covering analytics, SEO, CRM, payments, referral, email, ads, automation, and commerce platforms. Each guide includes API endpoints, authentication, common operations, and links to relevant skills. Updated AGENTS.md and key skills (referral-program, analytics-tracking, email-sequence, paid-ads) with tool integration references. Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
157 lines
3.2 KiB
Markdown
157 lines
3.2 KiB
Markdown
# Adobe Analytics
|
|
|
|
Enterprise analytics platform for cross-channel measurement and attribution.
|
|
|
|
## Capabilities
|
|
|
|
| Integration | Available | Notes |
|
|
|-------------|-----------|-------|
|
|
| API | ✓ | Reporting API 2.0, Data Insertion API |
|
|
| MCP | - | Not available |
|
|
| CLI | - | Not available |
|
|
| SDK | ✓ | AppMeasurement.js, Mobile SDKs, Launch |
|
|
|
|
## Authentication
|
|
|
|
- **Type**: OAuth 2.0 (Service Account JWT)
|
|
- **Setup**: Create integration in Adobe Developer Console
|
|
- **Header**: `Authorization: Bearer {access_token}`
|
|
|
|
## Common Agent Operations
|
|
|
|
### Get report suite info
|
|
|
|
```bash
|
|
GET https://analytics.adobe.io/api/{company_id}/reportsuites
|
|
|
|
Authorization: Bearer {access_token}
|
|
x-api-key: {client_id}
|
|
```
|
|
|
|
### Get dimensions
|
|
|
|
```bash
|
|
GET https://analytics.adobe.io/api/{company_id}/dimensions?rsid={report_suite_id}
|
|
|
|
Authorization: Bearer {access_token}
|
|
x-api-key: {client_id}
|
|
```
|
|
|
|
### Get metrics
|
|
|
|
```bash
|
|
GET https://analytics.adobe.io/api/{company_id}/metrics?rsid={report_suite_id}
|
|
|
|
Authorization: Bearer {access_token}
|
|
x-api-key: {client_id}
|
|
```
|
|
|
|
### Run report
|
|
|
|
```bash
|
|
POST https://analytics.adobe.io/api/{company_id}/reports
|
|
|
|
{
|
|
"rsid": "{report_suite_id}",
|
|
"globalFilters": [{
|
|
"type": "dateRange",
|
|
"dateRange": "2024-01-01T00:00:00/2024-01-31T23:59:59"
|
|
}],
|
|
"metricContainer": {
|
|
"metrics": [
|
|
{"id": "metrics/visits"},
|
|
{"id": "metrics/pageviews"},
|
|
{"id": "metrics/orders"}
|
|
]
|
|
},
|
|
"dimension": "variables/evar1"
|
|
}
|
|
```
|
|
|
|
### Get segments
|
|
|
|
```bash
|
|
GET https://analytics.adobe.io/api/{company_id}/segments?rsid={report_suite_id}
|
|
|
|
Authorization: Bearer {access_token}
|
|
x-api-key: {client_id}
|
|
```
|
|
|
|
### Data Insertion (server-side)
|
|
|
|
```bash
|
|
POST https://{tracking_server}/b/ss/{report_suite_id}/0
|
|
|
|
<?xml version="1.0" encoding="UTF-8"?>
|
|
<request>
|
|
<visitorID>user_123</visitorID>
|
|
<events>event1</events>
|
|
<eVar1>campaign_name</eVar1>
|
|
<prop1>page_type</prop1>
|
|
</request>
|
|
```
|
|
|
|
## AppMeasurement.js
|
|
|
|
```javascript
|
|
// Initialize
|
|
var s = s_gi('report_suite_id');
|
|
s.trackingServer = 'metrics.example.com';
|
|
|
|
// Set variables
|
|
s.pageName = 'Home Page';
|
|
s.channel = 'Marketing';
|
|
s.eVar1 = 'campaign_name';
|
|
s.events = 'event1';
|
|
|
|
// Track page view
|
|
s.t();
|
|
|
|
// Track link
|
|
s.tl(this, 'o', 'Button Click');
|
|
```
|
|
|
|
## Key Concepts
|
|
|
|
- **Report Suite** - Data container
|
|
- **eVars** - Conversion variables (persistent)
|
|
- **props** - Traffic variables (hit-level)
|
|
- **Events** - Success metrics
|
|
- **Segments** - User/visit filters
|
|
- **Calculated Metrics** - Derived metrics
|
|
|
|
## Common Dimensions
|
|
|
|
- `variables/page` - Page name
|
|
- `variables/evar1` - Custom conversion variable
|
|
- `variables/prop1` - Custom traffic variable
|
|
- `variables/marketingchannel` - Marketing channel
|
|
- `variables/referringdomain` - Referring domain
|
|
|
|
## Common Metrics
|
|
|
|
- `metrics/visits` - Visits
|
|
- `metrics/pageviews` - Page views
|
|
- `metrics/uniquevisitors` - Unique visitors
|
|
- `metrics/orders` - Orders
|
|
- `metrics/revenue` - Revenue
|
|
|
|
## When to Use
|
|
|
|
- Enterprise-scale analytics
|
|
- Cross-channel attribution
|
|
- Integration with Adobe Experience Cloud
|
|
- Advanced segmentation
|
|
- Data warehouse exports
|
|
|
|
## Rate Limits
|
|
|
|
- 12 requests/second per company
|
|
- 120 requests/minute
|
|
|
|
## Relevant Skills
|
|
|
|
- analytics-tracking
|
|
- ab-test-setup
|
|
- paid-ads
|