marketingskills/tools/integrations/webflow.md

Webflow

Visual web design and CMS platform for marketing sites.

Capabilities

Integration	Available	Notes
API	✓	REST API for sites, CMS, forms
MCP	-	Not available
CLI	✓	Webflow CLI for devlink and apps
SDK	✓	Official SDK for Node.js

Authentication

• Type: API Token (Site token or OAuth)
• Header: Authorization: Bearer {api_token}
• Get token: Site Settings > Integrations > API Access

Common Agent Operations

List sites

GET https://api.webflow.com/v2/sites

Authorization: Bearer {api_token}

Get site

GET https://api.webflow.com/v2/sites/{site_id}

Authorization: Bearer {api_token}

List collections

GET https://api.webflow.com/v2/sites/{site_id}/collections

Authorization: Bearer {api_token}

List collection items

GET https://api.webflow.com/v2/collections/{collection_id}/items

Authorization: Bearer {api_token}

Get collection item

GET https://api.webflow.com/v2/collections/{collection_id}/items/{item_id}

Authorization: Bearer {api_token}

Create collection item

POST https://api.webflow.com/v2/collections/{collection_id}/items

Authorization: Bearer {api_token}

{
  "fieldData": {
    "name": "Item Name",
    "slug": "item-name",
    "custom-field": "value"
  }
}

Update collection item

PATCH https://api.webflow.com/v2/collections/{collection_id}/items/{item_id}

Authorization: Bearer {api_token}

{
  "fieldData": {
    "custom-field": "new value"
  }
}

Publish collection items

POST https://api.webflow.com/v2/collections/{collection_id}/items/publish

Authorization: Bearer {api_token}

{
  "itemIds": ["item_id_1", "item_id_2"]
}

List form submissions

GET https://api.webflow.com/v2/sites/{site_id}/forms/{form_id}/submissions

Authorization: Bearer {api_token}

Publish site

POST https://api.webflow.com/v2/sites/{site_id}/publish

Authorization: Bearer {api_token}

{
  "publishToWebflowSubdomain": true,
  "publishToCustomDomains": true
}

Node.js SDK

const Webflow = require('webflow-api');

const webflow = new Webflow({ token: 'api_token' });

// List sites
const sites = await webflow.sites.list();

// Get collection items
const items = await webflow.collections.items.listItems(collectionId);

// Create item
const item = await webflow.collections.items.createItem(collectionId, {
  fieldData: {
    name: 'New Item',
    slug: 'new-item'
  }
});

CLI Commands

# Install
npm install -g @webflow/webflow-cli

# Login
webflow login

# Initialize devlink
webflow devlink init

# Sync components
webflow devlink sync

CMS Structure

• Collections - Content types (like blog posts, team members)
• Items - Individual entries in a collection
• Fields - Data fields on items

Common Field Types

• PlainText - Simple text
• RichText - Formatted content
• Image - Image upload
• Link - URL or page reference
• Reference - Link to another collection
• Multi-Reference - Multiple collection links
• Switch - Boolean toggle
• Number - Numeric value
• Date - Date/time

When to Use

• Marketing site CMS management
• Blog/content publishing
• Form submission handling
• Automated content updates
• Programmatic SEO pages

Rate Limits

• 60 requests/minute (general)
• 10 requests/minute (publishing)

Relevant Skills

• programmatic-seo
• content-strategy
• page-cro