Users repeat the same foundational questions (product, audience, competitors,
voice) across 24 skills. This adds a centralized context document that other
skills can reference.
New skill:
- product-marketing-context: Creates .claude/product-marketing-context.md
- Covers 12 sections based on positioning canvas framework
- Can auto-draft V1 from codebase or gather info conversationally
Updated all 24 existing skills to check for product marketing context first,
reducing repetitive questions when context already exists.
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
Based on PR #1 submission but rebuilt with:
- Searchable vs Shareable framework as core philosophy
- Content types organized by goal (searchable/shareable)
- Keyword research by buyer stage (awareness/consideration/decision/implementation)
- Content ideation from keywords, transcripts, surveys, forums, competitors
- Prioritization scoring system (customer impact, content-market fit, search, resources)
Removes distribution, repurposing, editorial calendar, performance measurement
(covered by other skills or not needed for strategy planning).
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>